An exclusive interview with Hublot North America President Jean-François Sberro on the brand shifting digital, art partnerships & the future.

Covid-19 is still having a profound impact on the day to day life of many of us. Its impact is felt around the world, also in Switzerland, where many manufactures have carefully increased their operations again and among them Omega. We talk with them to find out how they are coping with this challenging situation, but also look further and discuss the importance of partnerships and what makes the brand so strong.

For Hermès, the dial of their watches is often the perfect canvas to express their creativity and craftsmanship. This is also the case with the new Arceau Harnais français remix. The brand got inspired by one of their vintage scarfs, which was designed by Hugo Grygkar, who served as Hermès in-house designer between the 1940s and 1959. He based his design in turn on a painting which was part of the private collectsion of Émile Hermès, which showed a team of horses in colorful harnesses with feathers.

It might be a cliche, but a watch is one of the best gifts to give dad for father's day. It combines practical and sentimental values and will provide him with joy whenever he is wearing it. Which watch to get dad depends very much on what style your dad prefers and what he enjoys doing. The following four might give you some inspiration on what to get for that important man in your life.

The beauty of a Grand Seiko can always be found in its subtleties. The brand invests a tremendous amount of time and effort into the smallest detail. This not only gives their watches a timeless appearance but also makes them a pure joy to have on the wrist. The wearing comfort is superb, and every day you can enjoy the refined details that make owning a Grand Seiko so special. This is also the case with the two new special editions which the brand just launched for the US market.

The central tourbillon has been a hallmark complication of Omega ever since it was introduced in 1994. What makes these watches so exceptional is that the tourbillon can literally take center stage. As Omega opted for a one-minute rotation of the tourbillon cage, it can conveniently double as a seconds indicator as well. Aesthetically, this has resulted in some stunning watches, but Omega is now taking it to new heights with the De Ville Tourbillon Numbered Edition.

The new Mercedes-Maybach S 650 Night Edition has been released as a limited edition of only 15 units, and only available in the U.S. market.

At Place Vendôme, the horological heart of Paris, has Grand Seiko opened its largest boutique in the world. While outside the hustle and bustle of the French capital rules, inside you can find the tranquility of Japan. Grand Seiko is offering its finest models in the over 2,000 square feet boutique, divided over two floors.

LVMH just announced the appointment of Frédéric Arnault as the new CEO of TAG Heuer, as well as Stéphane Bianchi As CEO of Watches & Jewelry Division.

The Jaeger-LeCoultre Memovox is, in many ways, an icon within the watch industry. This model has been an essential part of the Jaeger-Lecoultre collectsion for seventy years, and, as the two new models prove, it hasn't lost any of its appeal. Next to a classic version, the Master Control Memovox, which represents the essence of the model, did Jaeger-Lecoultre also introduce the Master Control Memovox Timer, which offers an additional complication.

The Ref.1463 is a charming chronograph that Patek Philippe first introduced in 1940, and of which it made the last models in the late 1960s. With a diameter of 35mm is it small by today's standards, but considered quite sportive when conceived. This is also confirmed by the fact that Patek Philippe gave this reference a water-resistant case. It is also the only vintage chronograph model by the brand, featuring round pushers for the chronograph function.

For the first time in brand history, Ulysse Nardin has launched its e-commerce site for the US & UK, starting with the DIVER X NEMO POINT watch.

For MB&F, collaborations are a way of life and an essential part of the brand identity. It is even in the name, as it fully spelled out stands for Maximilian Büsser & Friends. Ever since the beginning, Büsser knew that when you get the best people on board and give them full credit for their contributions, you get an incredible synergy. In the past, this has resulted in breathtaking and highly original watches. He now joins forces with H. Moser in an extraordinary collaboration, which has resulted in two unique watches, sharing the DNA of both.

Hublot announced its latest watch release is the connected Big Bang e, which will be sold on its website & WeChat for the first time in brand history.

Colors can do a lot to a watch. They can change its appearance from classical to daring, they can make it follow the trends, or stand out in the crowd. With the Defy 21 Ultraviolet, Zenith opted for the latter. Donned with vibrant violet-colored details, they explore the end of the color spectrum that is still visible. Violet is the highest frequency of color that the human eye can detect before turning into the invisible ultraviolet color. A perfect match for the highest-frequency chronograph watch in regular production.

Haute Time continued the “Talking Time” series of webinars on the watch industry today with a special conversation featuring George Mayer Of WatchBox and Super Bowl Champ Mitchell Schwartz Of The Kansas City Chiefs.